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Adds issue template for Monthly Newsletter
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.github/ISSUE_TEMPLATE/add-a-new-sponsor.md

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@@ -4,6 +4,7 @@ about: This issue details the steps required when a new Sponsor joins ISC
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title: Adding [company name] as a sponsor to ISC
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labels: ISC OPS
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assignees: ''
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## Gathering contact details, logos and information from new sponsor
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---
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name: Monthly Newsletter
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about: This includes the steps needed to publish the monthly newsletter
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title: "[NEWSLETTER - MONTH YEAR]"
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labels: ''
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assignees: ''
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---
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## Newsletter Checklist:
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Related information can be found in [these instructions](https://github.com/InnerSourceCommons/foundation-governance/blob/master/how-to/add-content-to-newsletter.md).
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### Gathering Content
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**1 month before publication**
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- [ ] Gathering content in advance: Add any interesting InnerSource content from slack or social scans or keyword searches for InnerSource / #InnerSource on our social platforms to the next month’s Newsletter Issue in the [GitHub marketing](https://github.com/InnerSourceCommons/InnerSourceMarketing/issues) repo.
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**2 weeks before publication**
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- [ ] You may want to ask members for any content they want to contribute. You can do this by sharing a reminder on slack with a link to that month’s Newsletter GitHub issue.
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(If you do this, be sure to give members a deadline a few days in advance.)
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- [ ] If you’re posting about a new pattern or a pattern of the month, then be sure to get in touch on the #innersource-patterns channel to say what pattern you plan to post about and see if anyone has any thoughts
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- [ ] Check in with the team on who should be the Hero of the Month.
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- [ ] Check in with Olive about your deadline for working on the newsletter and whether registration links for Community Calls will be ready on time. (We usually issue a brief second update with details of a community call if it’s not confirmed before the deadline.)
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### 2 Days before Publication - Drafting the newsletter
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- The [Social Media Calendar 2025](https://docs.google.com/spreadsheets/d/12lF2qGSNwxxelIQ2_nq7QLq-Ill6ad2R/edit?usp=sharing&ouid=112227356091295695995&rtpof=true&sd=true) suggests dates for working on and publishing the newsletter.
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- We create and send our newsletter using [Mailchimp](https://mailchimp.com/).
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- Here is a [90 minute video with all the instructions you should need](https://drive.google.com/file/d/1mCZShH5yOj4sKUpKksXGeSkCgiJGHxNw/view?usp=sharing) for creating your monthly newsletter.
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**A few pointers**
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- All the newsletter images you need should be found here on Canva:
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- [Community Call Eventbrite Heading Images slides](https://www.canva.com/design/DAE7I9K26k8/q5BJv0-hhtbD5cyRfzTDyA/edit)
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- [Newsletter Headings](https://www.canva.com/design/DAE6AmIoJGM/8cDqAMRslk72fvBG5OQwUQ/edit)
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- [Gathering Presentation Slides](https://www.canva.com/design/DAGS5LFv9aU/upxC5BMSGGqp0xmZ_bNXFQ/edit)
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- The Hero of the Month images are saved [here](https://drive.google.com/drive/folders/1m4rGMjuxz7IgoTDK6-LSKRxDaJ5LB1wB?usp=sharing) in the Social Media & Regular promotion folder.
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- My go to is unsplash.com when I’m looking for copyright free images.
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- We use Helvetica, size 15 font for the main body of the text.
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- [ ] Go through all the steps in the 90 minute video from above
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### 1 Day before Publication - Editing the newsletter
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- [ ] Send test emails:
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- [ ] 1st test email: Check that each link is correct
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- [ ] 2nd test email: Review that content is correct - especially dates and time for the community calls and events
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- [ ] 3rd test email: Re-read and do a spell check in your email and by copying and pasting the content in a word document (the word document hack has been really useful for me).
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- [ ] Email link: You need to update the month every time and I always add the year.
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### Sending and sharing the Newsletter
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Once you’re happy that the edit has been comprehensive, it’s time to send the newsletter using Mailchimp. (This is covered in the video instructions.
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After sending out the newsletter, you then need to share it on social media
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- [ ] Find an attention-grabbing image to use for the post (I use unsplash.com)
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- [ ] Draft content to use with sharing the post. The content of the post is always very simple and along the lines of … ‘Hurrah, the [month] newsletter has hit the shelves’ and include a hashtag for #InnerSource
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- [ ] Share to Linked In
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- [ ] Share to X and Mastodon
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- [ ] Share to InnerSource Commons Slack. (Once again, it’s a very similar short message that gets posted on the #general channel that contains the LinkedIn and social links in case people want to repost.)
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- [ ] Share to other channels as needed, where it may be of particular interest e.g.
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- the #innersource-patterns channel where I tag the people involved with that pattern
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- the #marketing working group as a few members repost on social for us
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- our Hero of the Month
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- anyone who has advertised an event or activity with us.

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